Director, Business Strategy – Development, Consumer Brands, Retail

March 7, 2026

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Job Description: • Drive New Revenue Growth: Identify, prospect, and secure net-new client engagements with mid-market Consumer and Retail brands. • Lead Outbound Prospecting & Thought Leadership: Develop a proactive outbound sales strategy, leveraging your network, industry events, and LinkedIn thought leadership to generate new opportunities. • Sales Pipeline & Deal Management: Build and maintain a robust pipeline using Salesforce, ensuring consistent movement from outreach to closed business. • Consultative Selling Approach: Understand clients’ commerce media challenges and position Goodway’s capabilities as solutions that drive measurable business outcomes. • Competitive Positioning: Navigate a competitive landscape articulating Goodway's unique differentiators in Commerce Media, Retail Media Networks (RMNs), and Outcome Engineering™. • Pitch Quarterback: Work in conjunction with Pitchlab and LoB stakeholders to meet/exceed SLAs in delivering pitch-related commitments. • Cross-Functional Collaboration: Work closely with SVP, BDs, and Brand VPs to ensure a smooth handoff from sales to client success teams. • Industry Representation: Represent Goodway at key industry panels, conferences, and networking events, serving as a recognized thought leader in commerce media. • Legal & Pricing Negotiations: Lead pricing discussions and contract negotiations, ensuring deals are structured for long-term success and profitability. Requirements: • Proven Sales Leadership: History of driving revenue through new business development. • Integrated Media Expertise: Able to talk to client pain points around integrating brand, demand, and national and retail media. • Commerce Media Expertise: Deep understanding of Consumer Brands and Retail Media, with knowledge of RMNs, full-funnel marketing, and data-driven performance strategies. • Strategic Hunting Mindset: Demonstrated success in outbound sales, self-generated pipeline building, and enterprise deal-closing. • Industry Network & Influence: Established network of decision-makers in Consumer Brands and Retail, with a strong personal brand as a LinkedIn thought leader and industry speaker. • Competitive Acumen: Ability to navigate complex, competitive sales cycles against competitive agencies. • Storytelling & Negotiation Skills: Ability to craft compelling narratives that align Goodway's solutions with client pain points. • Collaboration & Executive Presence: Ability to work closely with senior leadership (GMs/VPs) and seamlessly transition client relationships post-sale. Benefits: • Competitive compensation • Benefits • Autonomy & Flexibility to drive your own success in a remote-first, high-growth company. • Work with an award-winning, forward-thinking team at the forefront of Commerce, Retail Media, and Consulting. • Be a recognized industry thought leader, contributing to events, panels, and LinkedIn content. Apply tot his job Apply tot his job Apply tot his job

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